In August last year, home-grown fintech Afterpay sold for a staggering $39 billion, heralding the arrival of a major new export Australian industry – fintech.
Australia now ranks sixth in the world and second in the Asia-Pacific region under global fintech rankings, according to global research and analytics firm, Findexable. This is unsurprising as the broader tech sector is now Australia's fourth largest export sector with an estimated worth of $8 billion in 2018.
Australian tech attracts global talent, and our banks and super funds are innovators. A fascinating new industry sector, Australian fintech is built on that magic combination of well-managed financial markets and innovation-friendly regulators. And it's powered by a new breed of tech innovators and pioneers who have the courage to go global very fast. For example, established in 2015, Melbourne-funded fintech Airwallex is valued at $7.6 billion and is growing across Asia-Pacific, Europe, Middle East and Africa.
The Australian Trade and Investment Commission (Austrade), EY and Fintech Australia recently launched a census to find out more about our fintech sector. The research data shows fintechs are natural exporters. They create products and solutions for global markets from day one. According to the data, one in five Australian fintechs already earn most of their revenue from overseas sales. This is an amazing proportion as few of these fintechs existed around a decade ago.
This is especially good news in Australia's current recovery mode. The research data reports an approximate doubling in employment per business on average over the past year. Almost all Australian fintechs – or 88 per cent – report that an increase in exports created jobs in Australia in the past 12 months.
Austrade is working in partnership with groups like Fintech Australia and Insurtech Australia to align the government's support to where the sector sees the greatest growth opportunities.
Investment is another important part of the story. International investors fuel the rapid growth that Australian fintech businesses have been experiencing. From an investor perspective, Australia has a deep talent pool and sophisticated, innovative financial and consumer markets. Together this makes for a great place to develop innovative fintech businesses with the potential for global scale.
Australia is just at the start of its fintech journey, but our entrepreneurs have already established Australia as a distinct force in global fintech.
As Australia's services and technology economy continues to grow, that is excellent news for exports.
Australian Fintech: Leading The World
With over 800 fintech companies based in all Australian State and Territory capitals, Australia has one of the world’s most exciting and dynamic fintech industries. In fact, the Australian fintech industry is estimated to grow from a $250 million industry in 2015 to a $4 billion industry by 2020. Australia is suited on the doorstep to Asia, which is increasingly home to the world’s economic centre of gravity. This makes Australia a great location for companies wanting to establish their Asian regional headquarters. Australian fintech companies are also keen to explore opportunities to grow into international markets, including through forming partnerships with overseas fintechs.
The majority of Australian fintech firms are founded or led by experienced financial services professionals, who are passionate about finding new ways to deliver financial services to the benefit of customers. Fintech companies provide a diverse range of product offerings for businesses and retail consumers internationally
https://www.dfat.gov.au/about-us/publications/trade-investment/business-envoy/business-envoy-february-2022